How I got here
I studied computer engineering as I have always had two professional goals in mind:
- To study at the university of one of the most beautiful cities in the world. I’m talking about Salamanca.
- To choose a profession with many career possibilities. Seeing as I didn’t really have a vocation, computing was without a doubt the best option for me.
Like many youngsters, I always liked tinkering around with my PC and playing video games. I was quite good at maths too, so I decided to go for this subject. What I didn’t know at the time, however, was the job I would do when I finished studying. This uncertainty meant that I was a bit confused and I didn’t really have a long-term goal.
There is a whole host of possibilities, from systems and database administration to other more sophisticated specialities related to IT consulting, artificial intelligence, etc., but in reality, most of the opportunities are in software development.
When I had passed all my classes and only had my final project left to complete, I decided to do a master’s in e-commerce systems development. There were many reasons behind my decision: to make the most of my time and specialise, and because the course was relatively cheap for the training they were offering.
Meanwhile, I had lots of free time during the week so I decided to do an internship in a company that had an agreement with my master’s programme. Thanks to this experience, I got to see what was out there in the world of work: both the good and the bad.
The negative side was working in an area that I didn’t like — software development. The positive side was finding my true passion. Let me explain.
Just like all other interns, I had to do “all sorts”. Luckily, in my case, “all sorts” was working on web positioning in a project to develop a news search engine, allowing me to see behind the scenes of a search engine. I won’t lie, my job was to get links and review any possible internal errors, but I had access to the internal structure that supports the features and I learnt some interesting things.
With my studies, I could have found a job as a software developer in Madrid. However, firstly, I didn’t like this field of work and, secondly, I didn’t fancy working flat out day and night. Thirdly, at 22 years old, I had more than enough time to learn more about my newly discovered vocation.
My internship coincided with my master’s classes on web positioning and online marketing, and I began to get really interested in this field.
Therefore, the next step was to do a postgraduate diploma in marketing and business management at the European Business School (Madrid, Spain). I was really motivated and made the most of this course. At this point, I started to see the business world in a new light and began to think about creating my own company.
I’m sure you find all this information about my education boring, and I certainly don’t think that completing a course makes you good at a job. You get this from experience and you have to prove yourself. I also understand that, if you are thinking of contracting my services, you want to know that I’m well qualified.
However, when you do a course with a clear goal in mind, when you are proactive and gain practical experience at the same time, the result is always positive. That’s why I want to tell you a bit about my experience, too.
While I was finishing my postgraduate course, I got a job at a company in Salamanca that designed and optimized websites. I learnt a great deal from working in this dynamic environment with my colleagues, who were really efficient and decisive. This opened the door to work in another competing company.
This new company gave me the chance to take a real step forward in the world of web positioning and online marketing. I started out as an assistant, carrying out tasks related to link building, copywriting, and networking. In my three years at the company, I worked my way up to SEO consultant and project manager. It was a small company that experienced great growth, and I learnt a lot there.
Now I’m entering a stage of my life where I hope I can get up in the morning, look in the mirror, and enjoy what I do, just like Steve Jobs tells us in this famous video. Why not? What have I got to lose?
How can I help you reach your goals?
By being a fundamental part of your company that does everything necessary to attract users to your website and turn them into loyal customers. The main service I offer are:
- Technical optimization of your website for search engines such as Google.
- Creation of attractive content for your potential customers.
- Building of quality links in your industry circles (blogs, social media, specialized platforms, etc.)
- Monitoring of the competition and informed decision-making.
- Use of other internet marketing tools (email marketing, search engine advertising, banners, etc.)
- Constant results monitoring, analysis, and decision-makin